Deo is a family run business known for exceptional service and quality. We began in 1981, when our founder and director Jai used his extensive expertise in the textile industry to enter into the waxing market. The idea of waxing wasn’t a new one – ancient Greeks would use ingredients like beeswax, honey and lemon to remove unwanted hair – but by the early 80s it was an exciting market. Following the “au naturale” style of the 70s the new decade favored smoother skin, so it was the perfect time for our business to grow. We started out with just a few essentials, but today we offer a huge selection of professional hair removal products that are manufactured to the highest possible standards.